ADVISORY
Be the Change Group – Purpose Generates Sustainable Growth…
Helping businesses make more money by doing more good, and non-profits do more good by making more money.
Businesses
The Need
Over 80% of Fortune 500 CEOs recently surveyed say they want their companies to be more purpose-driven. Leaders across the planet realize the most sustainable way to grow business is to stand for something, but are not sure how to do it.
The Urgency
It has been proven around the world: firms who embrace a purpose – beyond product or brand – have stock values that outperform markets 10x and retain 3 times more staff.
This is not corporate social responsibility or giving. It is the new paradigm for success.
The Solution
Be the Change Group helps businesses make more money by doing more good – aligning marketing, sales, brand and HR to purpose.
Non-Profits
The Need
Giving levels in North America have not increased since the 1960s, while the number of non-profits has grown by over 400%. Fundraising has become the number one cost and the number one energy drain as competition grows exponentially.
The Urgency
Changes in government funding, the disintermediation of giving, the growth of purpose-driven business and new demands from millennials…. Non-profits urgently need to reinvent their funding models.
The Solution
Be the Change Group helps non-profits make more money by doing more good – aligning marketing, sales, brand and HR to purpose.
